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Good design doesn't need to be invisible

Good design doesn't need to be invisible

Let's make memorable experiences.

Design philosophy.

I believe everyone deserves three things:

To be loved.

With great love, comes great empathy.

To be pampered.

Make them feel special and their lives delightful.

To be challenged.

Make them expand their views and themselves.

A designer's commitment is not just to the user - it's to all the stakeholders. 


Things I worked on
Projects and studies

It's steam but 2022.

Thank you steam but really can you please put in some effort? A redesign effort.


A mac display as gaming  app mockup. Such blasphemy, I know.

This button will work soon
Slide 16_9 - 10.png

Making a digital health record system for a highly fragmented Indian system.

Work at Farmako

Simple redesign.
25 times more leads.


Improved sign-up completion from
2.5% to >70% by reducing friction.

Reduced design and
Dev time significantly.

Initiating, setting up a design system, Design-Dev workshops, etc

Same color was defined 23 different times in the code base. *Sigh*

2022-11-14 00_56_39-Settings.png

If our world was a simulation, how will the app to control the simulation look like?

A design fiction.

In a platform where the pictures decide the matches, can we hack the system to get more matches?

A campaign for the last mile transport startup Bounce


Arun's Hot Takes!

SEO made the internet useful but in the process made the internet boring.

The pineapple on pizza hate exists because of people's inability to imagine. There I said it. Long live Hawaii.

We are all just poorly made universe soup.

worked with

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